The Maisons

The brands
of the boutique.

Each name has been chosen for its identity, its history and the care with which every piece is made. Explore the worlds we curate on Via Carlo Alberto.

Switzerland / Japan2020

Swiss precision, Japanese craftsmanship, watch-inspired design

Parisian haute couture, structure and power

Intrecciato weave, quiet luxury, Venetian craftsmanship

Fine jewellery applied to eyewear

80s icons, hip-hop culture, collectible acetate and titanium

United Kingdom1969

Cutler and Gross

Authority on eyewear, handmade acetate, eccentric British style

South Korea2003

Korean avant-garde design, handmade craftsmanship, Life is Art

USA / Japan1995

High-end Japanese handcrafted eyewear

Vibrant colours, lightness, joyful Italian style

Genderless eyewear, titanium and acetate, metropolitan inspiration

Italian luxury, Florentine eccentricity

Italy / Germany2012

Masks for personality, avant-garde acetate and titanium

Danish design, ultra-light, screwless and solderless, 113+ international awards

Italy / Japan2020

Luce Collection

Milanese design, Japanese craftsmanship, 22k plating, rose window symbol

Masahiro Maruyama

Art applied to eyewear, 'unfinished art', Silmo d'Or Grand Prix

Japanese craftsmanship, sculptural details

PolarizedPlus2 polarized lenses, vivid colors, Hawaiian spirit

Architecture and material innovation

Outdoor sports, IRID® electronic lenses, Zeiss technology, B Corp certified

Italian artisanal eyewear, timeless quality, anti fast-fashion

Authorial Italian craftsmanship, cellulose acetate, limited editions

Parisian haute couture, rock chic, timeless audacity

France / Japan2012

90s aesthetic, anti-conformism, numbered limited editions, Japanese craftsmanship

Ultra-luxury, micro-production, inspired by the world's most prized possessions

Eccentric and colorful eyewear, avant-garde Belgian design

Roman haute couture, romance and glamour

Yoshinori Aoyama

Sculpture applied to eyewear, architectural shapes